Petition adds legitimacy to the otherwise raw idea of a campaign. On one hand, it shows how many people support certain ideas. On the other hand, it also shows how many people cared enough to actually spend time signing and giving personal identity to support an idea, making it obvious that the public wants the authority to take a look and give concrete action on this case.

Now speaking of a petition, there’s a long list of variants of it. A petition can be formal, aimed to influence law-making or to change authority’s approach towards specific things. Yet, it could also be based on something mundane – a boycott to a shop, expression of dislikes to an ad, or even a petition to extend your favorite movies; it varies. Yet again, all these difference seems to be tied by one thread – the need to rally public support in order to make a change.

There is a power in number. Standing alone, you might not have the capacity to be heard, to stand your case, to make a change. However, with all legitimate supports you receive – through signature, that is – it might be possible to secure an otherwise impossible intervention from the authorities. It could be said that petition allows the voiceless individuals to speak up, and most importantly, be heard. Besides, there is this thing called social pressure – the more people demand so, the less chance it won’t happen, honestly.

Once again, the number of supporters becomes very important. And this is exactly where Twibbonize shines through. Because our tools are aimed at a massive production of user-generated content, you could easily reach a massive number of audience from all the social circle of a different user who joins in and share your content.

This guide is aimed at petition initiators – individuals, groups, corporate, social institutions. Whoever you are, Twibbonize could help resound your cause and rally supports.

The Value of Twibbonized Message

The power of people

In the age where money could seemingly buy everything – including the rights of people – is there any other way to ensure that the people’s voice is heard?

Maybe this is exactly why a petition is born*.* Petitions recruit citizens to participate in initiatives, grant voice to the voiceless and apply the discipline of rhetorical argument that clarifies a point of view. **No matter who or what, a petition is made to garner people’s support and ensure that the authorities realize a certain matter clearly requires their attention.

As a petition’s legitimacy is often based on how many people signed, the information sharing – to get more people aware of the initiative – becomes very important. Petition makers can’t just share it alone, can they? They need the backers, that is, supporters of the initiative to join in and share the information about the petition too, in order to gain more signatures. The more, the merrier.

This is especially true when a petition is made by an individual as opposed to an established institution with a wide network and a large audience base. Moreover, a petition for legal purposes usually had a time limit and minimum signature needed before it is granted an official response, which would have to face a risk of invalidation in case the petition can’t meet the goals on time. In these cases, you might need to ask for people’s willingness to help resound & garner more support for the initiative.

Twibbonize offers an easy way for anyone to share information on social networks. Virality is our forte. No matter how many people you need to ask for assistance, you can easily utilize Twibbonize frame to simplify their process of creating content and sharing the information of the much-needed signature.

With Twibbonize, you can easily ask supporters to help share your petition page. So, you can easily create a massive amount of user-generated photo frames that will be shared through social networks. The more people share, the bigger chance your initiative would be noticed by the higher-ups. Besides, sharing your initiatives via social media has its perks – it is easy to reshare on the platform, thus it is also easier to get viral. Who knows, maybe you’d make it into the trending topics and attain media attention this way.

Visual? Why Not?

In the sea of contents circulating around our digital world today, how many chances does one message have to attract the reader’s attention?

Isn’t this one of the main dilemmas of sharing a petition? According to a 2015 survey conducted by none other than Microsoft, humans spend only 8 seconds of attention span, before moving on to the next topic. Thus, if the initiative is not controversial enough, what chance does it have against thousands of other content from news journalists, content creators, and communication professionals? On one hand, the number of people who support and talk about the initiative matter. On the other hand, the way of delivery also matters.

The abundance of content in social media makes readers spend less time reading one topic & move into another promptly. If your petition description is not attractive enough, it might not get the attention it deserves to have. On the other hand, it is also imperative to be able to communicate fast & clear, because once again, the reader’s attention span is limited. You need to stand out, yet keep the message efficiently informative. In the middle of this dilemma, the need for effective communication seems to have bred a trend of visually informative content.

There is a reason why people love visuals. As we all know, extensive reading is disgusting, even more so when such activities are done in social media, which fills our leisure time. Rather than doing something that people loathe, why not visualize it instead. Say less, show more. Besides, it reduces the chance of people missing out on important information, simply because the text is too long while the mind/eye is too tired.

Visuals could help in refocusing the reader’s attention on the key ideas you offer. It offers a faster, more comprehensive understanding, and better retention. To this goal, Twibbonize might add value to your initiative by offering an easy-to-use and readily accessible source of visualization.

Not only Twibbonize help in utilizing people’s power, it also helps you easily do so with a sprinkle of visualization. Rather than using text-based broadcast messages, you can utilize our Twibbonize frame to tell people why your initiative is worth their time and support! Catch the reader’s attention with captivating visuals without having to compromise on the key points you want to say!

A Branded Message

Petition is still a part of social campaigns, which in turn would contribute to a brand’s awareness. Using the petition site’s automated message as a broadcast message template is already enough to cover the need of sharing information easily, but seen from the other side, it is not enough to cover the “you” factor. If you are hosting a petition as a part of a brand campaign, it wouldn’t be good to have the default text-based sharing message only say something like “Sign our petition via this platform!”. It would be a lot better with visuals that can contain your brand identity and a good caption to highlight your brand message, wouldn’t it?

With Twibbonize, you can retain your brand’s identity while letting supporters share the petition’s link to social media. Not only that, you can utilize Twibbonize frame’s feature – default caption and hashtag to support your campaign. Take advantage of the hashtag to improve the specific campaign retention and caption to share what you want to say, or even encourage supporters to share their story as a part of the movement. Gain not only signature but also brand awareness through this movement!

If you’d like to learn more about how to use Twibbonize as a tool for social movement, do give our Guide to Social Movement Campaign a read.

Twibbonize 101: The Ways of Twibbonizing a Petition

In this section, we are going to give some ideas on how exactly you could utilize Twibbonize to support your initiative. Let’s get to it, shall we?

A Visualized Information Sharing

As mentioned before, Twibbonize is the right companion to pick if you want to share your petition information through a visualized communication. Visualized information is easier to understand, less boring, and more memorable.

To share your petition using Twibbonize, simply create a Twibbonize frame on our site. After you’re done with the set-up, attach the frame’s shortened URL to your petition page as a part of “additional support” people can give to bolster your initiative.

With Twibbonize, it is creative and massive. Even initiatives that seemed small can garner a wide base of support using our user-generated photo frame as an information-sharing method.

Sign of personal support

On any petition-ed campaign, every voice matters. Likewise, to a person, each of their supports also counts. It is a part of who they are as a human, what kind of world they want to build.

Sharing photo frame to social media is one of the ways to express this budding feeling of wanting to bring the good to this world through supporting an initiative. Aside of helping to share the petition information to a wider audience, photo frame helps existing supporters feel a sense of belonging – that they are a part of something bigger – an initiative that might yet bring change to the current system!

Opinion Sharing

If you are running a petition alongside a social campaign, it might be worth noting that the voice of the public is not only limited to signing the petition. Every person has their own reason as to why they choose to support the campaign. Hence petition sites often facilitate initiatives with a comment section, so that supporters could share their thoughts on the issue at hand.

If the desire to voice our own thought already exist, why not just bring it to social media instead? It’s not just a matter of awareness, rather a matter of public decision, so that the reason why your initiative is important would be grounded on a real discussion. The more people discuss it, the richer the thoughts behind an initiative is, the bigger chance it’d be discovered through social media spaces too!

Utilizing Twibbonize frame, you can move the discussion to social media. Don’t let it stay under the table of the petition’s campaign page. Lay it all on the table instead, so that everyone can see.

Photo frame as appreciation gesture, substitute to offline merchandise.

If earlier we are talking of encouraging supporters to talk about the initiative through photo frames on social media, right now, we are focusing on another important point: to reach out to supporters, because they, too, deserve the warm gesture.

Truthfully, you do not need to wait for supporters to make the frame themselves, of their own will. Rather, you can also reach out to them first. Just like giving merchandise for people who willingly support a charity act as an act of gratitude, you can utilize photo frame to say “thank you” to those who willingly gave their signature to support your cause. Twibbonize is free, easy to manage, and personalized – and there is a charm to an exclusively crafted frame over a mainstream pen-and-notebook kind of swag. Although both of them don’t have to be mutually exclusive – you can both send a photo frame and merchandise to your supporters!

Personalized frame screams exclusivity. It indirectly gave a push to the receivers to post it on social media. Think of it as how petition platform such as change. org displays the name of the most recent people who signed & share the petition as an appreciation gesture, but only inside the platform. The difference is, Twibbonize demolished the limit of doing so only on the petition platform. Yep, with Twibbonize, you could facilitate displaying contributors’ names outside the campaign platform.

How to Create Twibbonize Frame

Now that we’re all set on how Twibbonize could be used to support an initiative, let’s take on the topic of how to create a Twibbonize frame that suit you!

1. Visit Twibbonize and choose “start campaign”

2. Customize your Shortened URL

3. Fill out the required information

4. Utilize the #️⃣hashtag

5. Upload your frame design

6. Write a suitable caption

7. Share the good news!

A Little Bit More Tips for Your Initiatives!

#1 Be Clear

On the campaign page, there is information regarding the campaign: background issue, statistics of current petition progress (how many signed vs the goal), persuasive message of why it’s important to garner voices and push a certain bill. One thing to note – you need to make each point clear to the audience – don’t make it floaty. Be concise, support it with data, and give your reasoning clearly.

If you are creating a formal petition, you could also attach the letter word-by-word on the campaign page.

This way, your supporters would be clear on what they are supporting. Thus, increasing your credibility too, as attaching the letter means you are seriously committed to this initiative.

#2 The Message Style

On the campaign page’s information, there are two common patterns: objective information (statistics, objective elaboration) or personal-emotional elaboration of the situation (mainly if the petition initiator had direct involvement with the issue, which usually also involve a snippet of the initiator’s story on the campaign page). Choose which one is more suitable for you, and stick to it. Do remember that data could still be used on either communication style, as even emotional message can have a phrase like “other than me, 20000 people also go through the same thing every year”

#3 Persuasive Message

To persuade people, it is important to state how valuable their support is to you, preferably accompanied by a statistic to back your claim. This applies to both persuasive messages aimed to convince people to sign your petition as well as the one aimed to convince people to share the news of your initiatives.

#4 On the Topic of Frame Design

Aside from visualizing some key information and integrating your brand guideline into the frame, you can also directly put your name and where did you host the initiative into the photo frame. Most petition platforms appreciate the initiators of each petition by including their names on every post related to that specific campaign. Just like that, you could also assert your name into the frame design, together with the petition title, which platform you use, and the URL of your petition. If you are a brand hosting a petition as a part of social responsibility, you should definitely do so, because people need to know that your brand is supporting the initiative.

#5 Donation

Some Petitions are carried together with donations. After signing the petition, there’s usually an option to also participate in donation. You can attach the option to donate in the petition’s page.

Photo frame can also be used to support donations. For specific information on how to use photo frame for donation purposes, please visit our Donation Guide.

#6 Make use of the names

Speaking of petition, it is often understood that the number of people supporting it is the most important. It doesn’t matter who these people are, it is their voice that matters.

While this conception is not totally wrong (in fact, it is somehow right), keep in mind that the “who” factor – the identity of your supporters also matters. Although petition makers often focus on gathering support, paying attention to who had signed it is also a matter of importance. Truth to be told, getting support from influential people might bring a lot of attention to your initiative.

So, even though a petition is run based on the reasoning behind the certain initiative – and why it is worth supporting, you should think about the key group that you want to target. Because specific problems are concerning a specific group of people too. Thus, having the right “living experience” backing your call to action might just be the key to attracting attention from the specific group you need to reach! So, do not hesitate to reach out to the “right person” and ask for their support.